Donor drop-out rate increases

"Nearly a third people who sign up to street fundraisers – the much-maligned chuggers – never go on to make the first payment, according to the latest figures which expose a rise in drop-outs.
 According to the Public Fundraising Regulatory Association’s annual Donor Acquisition & Retention Survey, ‘no shows’ jumped from 21% in 2010 to 30% in the 2011 calendar year – with poor quality staff being blamed. "

Full article by DecisionMarketing